Originally posted by Rondec The FA limiteds are obviously a special case. They are priced high precisely because they are the FA limiteds and about as good as Pentax gets. Still, Sigma does sell the 30mm f1.4 and the 28mm f1.8 in the 450 to 500 dollar range.
I still think that the focus on depth of field as the "ultimate goal of photography" is just silly. My wife is a professional photographer and uses k5s for her shoots (portraits and weddings) and people are very pleased with the results. I have never, ever heard one of her clients say, "You know, I really like that photo, but if you had just shot it with a little less of depth of field, it would have been stellar."
Photography is about composition more than anything else. If that is lacking, then narrow depth of field is not going to suddenly produce an awesome photo. Particularly not when the differences are so small that most of the "public" can't tell the difference.
The Sigma 28 1.8 is a FF lens. So then I would want a hypothetical DA18 f 1.2 which would likely be much larger and more expensive even as an apsc only lens (Given the size of the 20 1.8 which is slower and 2 mm more @ $700 or so)
Conversely the 30 1.4 is an apsc lens. on FF the closest equivalent is the FA43 LTD which is marginally faster, and smaller, and better built..... and for the FF customer who isn't spooked by a little higher price obviously, then the price difference of $90 more isn't an issue given the better build.