Originally posted by thibs But you don't consider your very own argument, the actual cost for the cam makers. And in this case, they're still trying to rip us.
My very own argument was against selling FF sensors at 3000 $ and above while selling APSC at 1500 $.
Now that uncrippled FF bodies are sold at 1599.- € I am satisfied. Now, the market will sort it all out for us, now that the artificial barrier was removed.
I always said an FF sensor adds maybe 200$ to production and 500$ to market price, which at 799,- € for the D7000 should be 1299.- Euro. But the extra 300 € is well deserved money for Nikon, esp. as he D600 is new and the D7000 is old.
To sell a camera in higher demand at a higher margin is no rip off.
That's the entire driving force behind any attempt to make a product attractive actually ...
You don't understand pricing in the market. A price isn't production cost. Production cost only sets the lower limit for a price. Price is determined by demand. And Nikon eventually understood how to offer a reasonably attractive SLR again. They deserve the extra margin. That's no rip off.
Like the price for an iPhone 5 is no rip off. Apple may have a high margin on them. But without them, we still would use crappy Windows CE or Blackberry or Symbian smartphones. No Androids and no iPhones. Well deserved by Apple and certainly no rip off.