Originally posted by SOS7 Dear All
I think the main interest in this camera will be from people who want to shoot in 4K and collector types.
As a regular Pentax photographer who has a K1 I will wait for a new full frame camera that also has 4K.
I guess that is why Pentax are pricing it fairly high as I guess They do not expect to sell many.
Since the start of the digital age Pentax has predominantly an APS-C brand. Most Pentaxians don't have a full frame kit. This is a camera for a) that established APS-C user base, b) people who want better action performance and c) people who like the DSLR features like an OVF.
They certainly won't sell as many as a Sony/Canon/Nikon equivalent, and I guess that is part of the reason for the relatively high price.