Originally posted by normhead One of the few shops that still supports Pentax new and used, ordered in 10 K-1s and sold them all, in the initial rush to buy, but 10 cameras doesn't keep a camera store afloat very long.
I was thinking about that too. How do stores recover their money and keep the shop open.
Say you are a not to big B&M camera shop in 2009. Pentax is not your best seller, but you have some loyal customers that hop in and out from time to time. You know them for years. Maybe you organise a few times a year a photo walk and some of them attend. Sales in the Pentax corner are like 25.000 USD a year and then some on a Metz flash and a memorycard or bag.
So this 25.0000 USD are moving some K20D and some nice lenses like da* at a time. Also some K-2000 (K-m) and some kit lenses. Occasionally a 100mm Macro or one of the DA Ltd lenses. All in all things move around in your shop. Nothing stays there for a year.
Now in 2019 you could manage to sell for 20.000 USD in Pentax gear. Not even to bad. It's only 20 % down on sales. Some brands even do worse then that. But sales are different, because Pentax changed to a whole different portfolio. You sell some K-1ii and a few of those fancy new fullframe D-FA lenses. Even sold two FA Ltd lenses........ Then someone came for a K-70 with kitlens (you stocked 4 of those, because you could get a discount) with 18-50 and 55-300 lens. And someone took a KP, but didn't need any lenses. You still have stock from DA* lenses that didn't move for some time now (was it really 2016 you sold the last da*16-50?).
And then there is a new photo walk. And that long time customer comes along. He just last year bought a nice strap in your shop. Around his neck a new K-1ii.......Wich he didn't bought from you, because you know all 5 customers who bought it.
And then it starts to itch. ...how much investment does a brand like Pentax bring to your local business to make a profit and how much profit does it bring.
Shops don't have an easy time the last years.....