I like the reviews here in this forum but I don't pay a lot of attention to the numbers. I do pay attention to the users experiences, so the ones that post nothing but numbers tend to be skipped over.
I also like to read threads about the lenses and cameras I'm researching, again starting here in this forum, but also on other languages including Pentaxeros (knowing several languages is an advantage). Finally, I do look at resources like opticallimits.com (formerly Photozone), pcmag and ephotozine (though their older tests are very sloppily done and some of their tests are complete write-offs).
Finally, a search on the web (starting with flickr) on the lens, camera or lens/camera combination I'm looking into. This is usually pretty straight forward and I do it when I have some downtime, but sometimes I can do some heavier research, like on the day I compared spent time comparing pictures from the Sigma 17-50, Tamron 17-50, Pentax 16-45 and Sigma 17-70 contemporary. I spent at least an hour I think, going back and forth, analyzingg landscapes, portraits, street scenes, black and white pictures, and pictures in darker scenarios. I spent quite a while on this and kept notes and my own ranking for each of these categories. I wasn't pixel peeping but I did use a larger monitor and expanded even further, but not to pixel level (I want to always keep a context). You have to look at hundreds of pictures to start to get an idea of what is the lens and what is the post processing... My conclusion on that day was that the Sigma is the superior lens in, with the ability to give me the most pleasing images, with the Tamron about the same level, and superior in some aspects (like portraits and street). The DA 16-45 wasn't that far behind but generally the colors and rendering weren't quite as pleasing, which surprised me a bit. It could be that the majority of the pictures just happened to be taken with much older cameras - so for now I'm sticking with it but I might get the Sigma or Tamron at some point (hardly much between them, landscapes were pretty much were the Sigma really pulled ahead, or so it seemed). Finally, the Sigma 17-70 C is able to give good pictures but it was pretty clear from the comparison that it is not at the same level of the others. The others, even in images that are less post processed, have a more "pro" look about them and the 17-70 has more of a very good kit lens kind of look to the pictures, even though it is a very sharp lens and in the right hands could easily bring out a "pro" look with the post processing.
So these are the kinds of comparisons I make in my spare time... even if I'm not really in the market for something, but these things stay in the back of my mind for future use I guess
That is how I jumped on a then unbeatable DA 16-45 deal a few years ago anyway, I already knew it matched my personal taste really well. And it has been exceeding my expectations in a lot of ways...
Short version of this post: reading users experiences and seeing pictures is worth much more than numbers people throw on the internet.