Originally posted by monochrome ^^ So a 24Mp FF would be the same price point as potential 24Mp APSc flagship . . . . I dunno - maybe you're right and there won't be an APSc flagship (but I thought the interview guidance suggested fall 2017 for K-3 replacement).
My bet - one or the other, not both - and I don't think another FF is in the plans.
Maybe but then would not necessarily target the same market. A 24MP FF camera, could be offered at lower price and ensure we don't loose sale against A7 and D610.
The A7 in particular here is in the 999€-1200€ range depending of the moment, and there some offers from discounters at 859€. That extremely tempting, quite honestly. You can get the A7 + a few lenses for price K1 alone.
Once you are invested anyway, you'll buy lenses and that what make money for the company.