Originally posted by Not a Number Seems like a lot of Pentaxians can't imagine change.
I can imagine change, but it needs to be change for a good reason and done in the right way. Konica merged with Minolta, but to put KonicaMinolta on the front of the cameras signalled a major tectonic shift in Minolta's fortunes and not in a good way. I'd been a big Minolta fan for years as a result of VERY good experiences with the Dynax 3xi, but by the time i was ready to go shopping for a high level powerhouse camera, the "Konica Minolta" thing scared me off.
Hoya may have done some very stupid things with/to Pentax, but this was one mistake they did not make - Hoya's name is on the manufacturer's plate on the base only. If I'd seen "Hoya Pentax" on the pentaprism housing when it came time to replace my dead *istDL, I would probably have been over on our sister-ship Nikon Forums right now. Ricoh made a minor mistake putting their name on the back of the K3, but it was still nowhere near as bad as what Konica did and they did the right thing in correcting it. I can live with their name on the boxes, but they've recognised that it's Pentax's name which needs to be on display on the cameras.
If we ever meet aliens and they want to import our cameras, and the Urgiflarbflarb Company is the nearest alien equivalent, then yeah, you can put Urgiflarbflarb Pentax on the pentaprisms of the cameras you ship to their planet and I won't care (and many humans will buy them for uniqueness or show value), but otherwise it needs to stay as just straight Pentax.