Originally posted by barthovis 10k is low end (budget-wise) compared to their own camera, and you make a good point about Phase One purchasing Pentax. I don’t understand how Phase One can sell enough 60k cameras to be profitable (maybe Capture One is where they make their money?) and it seems like the right owner could do a lot with Pentax.
Their XF camera is only one of different bodies they sell. Phase One is a huge player in the digitalization of Cultural Heritage
iXG Camera System | Phase One and Industrial Solutions
Phase One Industrial. They have specific customized versions of Capture One for each of these areas. General photography is not the only market place they inhabit.
The camera platforms that Cultural Heritage and Industrial Solutions use are just as expensive, if not more, than their XF and XT lines. In the Cultural Heritage they partner with another group for digitizing documents using a special booth along with the CH version of Capture One. In their Industrial Solutions world, they will sell you two bodies, one "normal" light and one near infrared, along with the portable server to gather the data. They have a special version of Capture One for this function too.
They are more than a one trick pony using their XF - XT bodies and lenses. Add into this, they have a after market "recycle/preowned" program for their cameras. I am just disappointed that they can not sit down and spend a few weeks getting the metadata out of Pentax images. It can't be that hard.