I jest a bit in the title, but I have noticed a huge advertising campaign from Canon that has been going on for about a year or so. Their advertising budget seems almost limitless.
Huge full page Canon camera ads in papers...advertising inserts from Camera store chains that feature for the most part...Canon camera equipment. TV ads featuring pop singers.
Am I from another planet
or will Canon take over
the DSLR world ?
I know they are # 1 in sales...but how much of the market in Europe, Asia and North America do they have...percentage wise ?
I do worry about the smaller companies like Olympus and yes...Pentax getting caught in the crunch.
BTW I think Canon makes great camera equipment...no doubt at all on that scale...but their market success seems overwhelming as far as my impression goes.