From dpreview:
Ricoh has announced that its Pentax Ricoh Imaging (PRI) business unit will take full control of the design, development and sales of the company's cameras, worldwide. PRI was created when Ricoh bought Pentax and is the business that has been responsible for the design, manufacturing and sales of Pentax cameras. It will now absorb the consumer businesses of Ricoh's Personal Multimedia Product Company, which was responsible for the design, manufacture and sale of Ricoh cameras. The change will take effect from April 1st 2012.
Pentax Ricoh Imaging Company Gets a Boost - Pentax Camera News & Rumors - PentaxForums.com