Forgot Password
Pentax Camera Forums Home

Show Printable Version Search this Thread
09-16-2014, 03:00 PM   #1
Veteran Member
Site Supporter

Join Date: Sep 2014
Posts: 883
PF Interview with Ricoh Imaging at Photokina 2014

The exclusive interview with Ricoh Imaging at Photokina 2014.

Read more on the PF homepage...

09-16-2014, 03:36 PM   #2
Veteran Member

Join Date: Jul 2014
Posts: 714
number 14.... love the response. Canon had the opposite reply, and it shows in their lack of innovation.
09-16-2014, 03:50 PM   #3
Veteran Member
zoolander's Avatar

Join Date: Dec 2012
Location: Gold Coast
Photos: Albums
Posts: 351
I watched the interview on the link !

VERY interesting to see that the 645Z has had a very good response and that demand has caused a delivery date of 2 weeks. Hopefully there's something to be learned here from Pentax that when they release a 35mm DSLR, they're likely to again enjoy a surge in demand. Perhaps they delayed the 35mm so it doesn't steal the thunder from the 645Z.

In spite of the global decline in the economy, and decline in camera sales, AND the pricing war rebates, Pentax is increasing market share. Where's the doom and gloom here !

If anything, the canikony are suffering and may have to cut segments from their line-ups. They've simply got too many products, and too much artificial product segmentation - Lens backward compatibility is the biggest problem. Hopefully Pentax will have a "DX" mode on any future 35mm DSLR to give backwards compatibility - which was a mistake of Nikon with the 2 entry level models, and the EFS mount.
09-16-2014, 03:52 PM   #4
Site Supporter
Site Supporter

Join Date: Dec 2012
Location: Montréal QC
Photos: Gallery | Albums
Posts: 2,298
Thank you for asking about tilting LCD (and getting an encouraging answer)..

09-16-2014, 04:00 PM   #5
Veteran Member

Join Date: Dec 2009
Location: Sydney, Australia
Photos: Gallery
Posts: 1,637
Thanks for putting this up, always a nice read
09-16-2014, 05:16 PM   #6

Join Date: May 2012
Posts: 2,913
The FF question has been answered.

"Yes they want it, but right now the economy sucks."
09-16-2014, 05:23 PM   #7
Site Supporter
Site Supporter
jimr-pdx's Avatar

Join Date: May 2010
Location: 1hr north of PDX
Photos: Gallery | Albums
Posts: 3,784
Umm, welcome new user "PF Staff" and thanks!
09-16-2014, 08:17 PM   #8
Veteran Member

Join Date: Dec 2010
Location: Manila
Photos: Gallery | Albums
Posts: 2,185
best answers so far:

#15. Can we expect to see the 645Z's convenient tilting display to make its way onto a Pentax K-mount camera?
I think it's a very nice suggestion, because the 645Z tilting LCD, as you know, is weather-sealed. This was one of the difficult engineering barriers that we have solved. So this is a good chance to expand this technology to adapt to other models.

#16. In the past year, numerous Limited lenses were re-launched with the Pentax HD coating. Do you have plans to update the DA* lineup as well?
Yeah, we do, step-by-step.
it's about time they updated the aging DA* lenses.

This got me a little confused:
#9. For the first time ever, there are 5 different DSLRs in the current Pentax lineup. Do you plan to maintain such a wide offering, or are some of the current cameras (such as the K-500 and K-50) too similar to each other?

From the Q-S1 we started the so-called “innovation line”, which is on top of our core line like the K-3 and K-50's. So, we will now have two parallel lines, one to attract the Pentax core fans, and we want to change and continue the innovation lines to attract new generations of customers. So in that sense, our product assortment will get wider, but we will look at the positioning product-by-product, and thus control the product assortment.
is he saying parallel lines e.g. "entry level vs enthusiast" or two entirely different lines with their own levels/categories?

09-16-2014, 08:36 PM   #9
Veteran Member

Join Date: Jul 2014
Posts: 714
QuoteOriginally posted by Alizarine Quote

This got me a little confused:

is he saying parallel lines e.g. "entry level vs enthusiast" or two entirely different lines with their own levels/categories?
I took it to mean two lines of cameras. aka the K50 and K-s1 could be of similar price but appeal to different audiences
09-16-2014, 10:47 PM   #10
Veteran Member
theperception2008's Avatar

Join Date: Aug 2009
Location: Łódź, Poland and Riverside, California, U.S.A
Photos: Gallery | Albums
Posts: 488
QuoteOriginally posted by alamo5000 Quote
The FF question has been answered.

"Yes they want it, but right now the economy sucks."
That possibly and the need to revamp the FA or design entirely new lenses for a FF as well as revamping the DA* as well. Also more entry level cameras are sold than FF a year, so one has to improve entry level offerings before the "next top model" is introduced :-P
09-17-2014, 06:10 AM   #11
Loyal Site Supporter
Loyal Site Supporter
TER-OR's Avatar

Join Date: Apr 2009
Location: Dundee, IL
Photos: Gallery | Albums
Posts: 6,532
If nothing else, this interview shows Ricoh has a plan and a strategy for its place in the market. They see the big two are resting on their laurels - leaving room for Pentax, Sony, Fuji and even Samsung to gain entry. This must be closely managed of course, but they seem to be doing their R&D with an eye to some specific strategies.

  • Submit Thread to Facebook Facebook
  • Submit Thread to Twitter Twitter
  • Submit Thread to Digg Digg
Thread Tools Search this Thread
Search this Thread:

Advanced Search

Similar Threads
Thread Thread Starter Forum Replies Last Post
RICOH IMAGING to Exhibit Four Reference Products at CP+ 2014 Camera and Photo Imaging Adam Homepage & Official Pentax News 6 04-01-2014 04:45 AM
Imaging Resource's interview with Ricoh Kunzite Pentax News and Rumors 141 03-21-2014 02:29 AM
An Interview with Ricoh/Pentax from Imaging Resourse unkipunki Pentax News and Rumors 2 03-15-2014 01:32 PM
Developing a Unique Style with Medium Format: Ricoh Imaging to Exhibit at WPPI 2014 V Adam Homepage & Official Pentax News 4 03-04-2014 09:14 PM
Interview with Chief Sales & Marketing Officer / Ricoh Imaging Japan leonsroar Pentax News and Rumors 464 01-13-2014 01:42 PM

All times are GMT -7. The time now is 06:40 PM. | See also:, part of our network of photo forums!
  • Red (Default)
  • Green
  • Gray
  • Dark
  • Dark Yellow
  • Dark Blue
  • Old Red
  • Old Green
  • Old Gray
  • Dial-Up Style
Hello! It's great to see you back on the forum! Have you considered joining the community?
Creating a FREE ACCOUNT takes under a minute, removes ads, and lets you post! [Dismiss]