Originally posted by luftfluss Less than half the range, completely an apples-to-oranges comparison.
It was meant to be an apples to oranges comparison, in that the orange should cost three times as much as the apple but does not.
Extending the zoom range does not add to the cost proportionally. A 13x zoom does not cost 4.5x as much as a 3x zoom.
Making a lens faster, on the other hand, adds to the cost more than proportionally. The Sigma 18-35/1.8 is a constant f/1.8 zoom and could be a lot more expensive than it is and no one would raise an eyebrow.
The Pentax 16-85mm, in contrast, is a variable aperture lens that is not even close to fast even at its wide end. Given how stellar the Sigma 18-35/1.8 performs optically, there is no way the Pentax 16-85mm can justify its price through optical performance in comparison to the Sigma. I guess to some weather-resistance (not weather-sealing, though) is worth paying that much extra, but for many the answer will probably "no".
We can hope that the price of the Pentax will come down to more reasonable levels in the not too distant future.