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Nesster · 03-15-2009, 10:51 AM - **1 Like**

**ChrisPlatt** · 03-15-2009, 12:46 PM

That ad reminds me how pervasive smoking was, even in advertising...

Chris

séamuis · 03-15-2009, 12:54 PM

he is like Pentax's own marlboro man. I have a sneaking suspicion, that is exactly the image Asahi's ad department was going for. whats manlier than a marlboro man, a 6x7 and a ridiculously big lens? I wonder what kind oflightmeter is in his pocket?

really cool ad. by far my favourite.

esman7 · 06-16-2009, 08:44 AM

Originally posted by séamuis

he is like Pentax's own marlboro man. I have a sneaking suspicion, that is exactly the image Asahi's ad department was going for. whats manlier than a marlboro man, a 6x7 and a ridiculously big lens? I wonder what kind oflightmeter is in his pocket?

really cool ad. by far my favourite.

HA! lightmeter in his pocket!

I think he's just happy to see me.

Jake67 · 06-16-2009, 12:47 PM

The "Pentax Man" looks like he's smoking a doobie. Cool ad.

Spongefingers · 06-16-2009, 01:15 PM

Cool ad. Such carefree days (or so I've heard.)
Wouldn't be doing that with a DSLR these days... you know how bad smoke particles are for the sensor!
Plus, he looks like he's about to drop a bit of ash on the lens. That would be even worse.

nightfly · 06-16-2009, 02:36 PM

Nothing cooler than a man with a 6x7 and 400mm SMC Takumar in hand. I have to agree that ash looks ready to fall! This demonstrated risk and that of course is cool.

Spongefingers · 06-17-2009, 03:34 PM

Seems like it needs Dennis Hopper sitting there with that 6x7.

K-9 · 06-23-2009, 05:54 AM

The dude's sporting a porn 'stache. Would have looked better with a model reflected in the front element of the lens, in some kind of early 70's bikini.

jogiba · 06-26-2009, 06:12 PM

I used the 400mm F4 on my 6x7 handheld 90% of the time. Here is a photo I took in the 80's with it.

Here is a scan from a magazine in the mid 70's were they mentioned the 6x7 Pentax I used to take the photo.

55mm F3.5 lens

letchhausen · 08-04-2009, 11:32 PM

Well, I've been thinking about getting a Pentax 67 for those times when I need something more portable or where my 4x5 can't go. This ad has totally convinced me that this is the camera for me. It's like Boogie Nights for cameras. Perhaps I need to grow a mustache as well.....

Thanks!

**Douglas_of_Sweden** · 08-05-2009, 01:19 AM

Originally posted by K-9

The dude's sporting a porn 'stache. Would have looked better with a model reflected in the front element of the lens, in some kind of early 70's bikini.

Except that the SMC is so effective so that not enough light is reflected to create such an image on the front element, and SMC was one of their biggest advantages in the competition so they would not have wanted to create an add with a lens that looked like it had a terrible flare problem even if such a picture of course could have been superimposed artificially.

**Rorschach** · 09-03-2009, 04:00 AM

Heh, I have this exact lens coming my way from England right now. I guess I need to print this poster! Thanks Nesster for serving the community with your excellent digs!

**Rorschach** · 09-03-2009, 04:03 AM

Originally posted by jogiba

I used the 400mm F4 on my 6x7 handheld 90% of the time. Here is a photo I took in the 80's with it.

Here is a scan from a magazine in the mid 70's were they mentioned the 6x7 Pentax I used to take the photo.

55mm F3.5 lens

jogiba, what shutter speeds were hand-holdable with that lens?

**rparmar** · 09-05-2009, 12:58 PM

I've seen this poster in a Flickr collection. Pure class, ya?

Definitely going for the macho angle.

03-15-2009, 10:51 AM - 1 Like	#1
Nesster Veteran Member Join Date: Oct 2006 Location: NJ USA Photos: Gallery Posts: 13,072	6x7 ad from '73

08-04-2009, 11:32 PM	#11
letchhausen New Member Join Date: Aug 2009 Location: seattle Posts: 4	I'm convinced... Well, I've been thinking about getting a Pentax 67 for those times when I need something more portable or where my 4x5 can't go. This ad has totally convinced me that this is the camera for me. It's like Boogie Nights for cameras. Perhaps I need to grow a mustache as well..... Thanks!

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03-15-2009, 12:46 PM	#2
ChrisPlatt Site Supporter Join Date: Nov 2007 Location: Rockaway Beach NYC Posts: 7,701	That ad reminds me how pervasive smoking was, even in advertising... Chris

03-15-2009, 12:54 PM	#3
séamuis Banned Join Date: Oct 2007 Location: Savannah, U.S./Baguio City, P.H. Posts: 5,979	he is like Pentax's own marlboro man. I have a sneaking suspicion, that is exactly the image Asahi's ad department was going for. whats manlier than a marlboro man, a 6x7 and a ridiculously big lens? I wonder what kind oflightmeter is in his pocket? really cool ad. by far my favourite.

06-16-2009, 08:44 AM	#4
esman7 Veteran Member Join Date: Dec 2008 Location: Vancouver, BC Posts: 322	Originally posted by séamuis he is like Pentax's own marlboro man. I have a sneaking suspicion, that is exactly the image Asahi's ad department was going for. whats manlier than a marlboro man, a 6x7 and a ridiculously big lens? I wonder what kind oflightmeter is in his pocket? really cool ad. by far my favourite. HA! lightmeter in his pocket! I think he's just happy to see me.

06-16-2009, 12:47 PM	#5
Jake67 Forum Member Join Date: Jun 2009 Location: Roanoke, VA Photos: Gallery Posts: 74	The "Pentax Man" looks like he's smoking a doobie. Cool ad.

06-16-2009, 01:15 PM	#6
Spongefingers Senior Member Join Date: Aug 2008 Location: UK Photos: Gallery Posts: 237	Cool ad. Such carefree days (or so I've heard.) Wouldn't be doing that with a DSLR these days... you know how bad smoke particles are for the sensor! Plus, he looks like he's about to drop a bit of ash on the lens. That would be even worse.

06-16-2009, 02:36 PM	#7
nightfly Senior Member Join Date: Nov 2008 Location: Maine, USA Photos: Gallery Posts: 251	Nothing cooler than a man with a 6x7 and 400mm SMC Takumar in hand. I have to agree that ash looks ready to fall! This demonstrated risk and that of course is cool.

06-17-2009, 03:34 PM	#8
Spongefingers Senior Member Join Date: Aug 2008 Location: UK Photos: Gallery Posts: 237	Seems like it needs Dennis Hopper sitting there with that 6x7.

06-23-2009, 05:54 AM	#9
K-9 Veteran Member Join Date: May 2009 Location: USA Photos: Albums Posts: 1,971	The dude's sporting a porn 'stache. Would have looked better with a model reflected in the front element of the lens, in some kind of early 70's bikini.

06-26-2009, 06:12 PM	#10
jogiba Banned Join Date: Sep 2006 Location: Millstone,NJ Posts: 6,491	I used the 400mm F4 on my 6x7 handheld 90% of the time. Here is a photo I took in the 80's with it. Here is a scan from a magazine in the mid 70's were they mentioned the 6x7 Pentax I used to take the photo. 55mm F3.5 lens

08-05-2009, 01:19 AM	#12
Douglas_of_Sweden Site Supporter Join Date: Apr 2008 Location: Stockholm Photos: Gallery Posts: 3,374	Originally posted by K-9 The dude's sporting a porn 'stache. Would have looked better with a model reflected in the front element of the lens, in some kind of early 70's bikini. Except that the SMC is so effective so that not enough light is reflected to create such an image on the front element, and SMC was one of their biggest advantages in the competition so they would not have wanted to create an add with a lens that looked like it had a terrible flare problem even if such a picture of course could have been superimposed artificially.

09-03-2009, 04:00 AM	#13
Rorschach Site Supporter Join Date: Nov 2007 Location: Kuusamo, Finland Photos: Gallery Posts: 652	Heh, I have this exact lens coming my way from England right now. I guess I need to print this poster! Thanks Nesster for serving the community with your excellent digs!

09-03-2009, 04:03 AM	#14
Rorschach Site Supporter Join Date: Nov 2007 Location: Kuusamo, Finland Photos: Gallery Posts: 652	Originally posted by jogiba I used the 400mm F4 on my 6x7 handheld 90% of the time. Here is a photo I took in the 80's with it. Here is a scan from a magazine in the mid 70's were they mentioned the 6x7 Pentax I used to take the photo. 55mm F3.5 lens jogiba, what shutter speeds were hand-holdable with that lens?

09-05-2009, 12:58 PM	#15
rparmar Site Supporter Join Date: Jan 2008 Photos: Gallery Posts: 8,823	I've seen this poster in a Flickr collection. Pure class, ya? Definitely going for the macho angle.

6x7 ad from '73

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