Where are you viewing the image? "True colors" is something photographers have been trying to attain since the development of color film (Kodak's moniker, "see the true colors shinning through...)! If you are trying to get the true colors on a print (ink jet or photographic from digital), then the white balance is one piece of the puzzle, but the color balance of the device creating the image, its color reproduction profile, will also effect the "true color" equation. If you are trying to get true color on your monitor, then you need to profile your monitor or the image will look too bright/cold/warm etc. depending on how the monitor is set. To understand this better, try these sites:
Windows Color System Color management and color science: Introduction Color Management: Color Space Conversion http://www.apple.com/pro/pdf/Color_Management_in_Mac_OS_X.pdf Loading…
These should get you going in the right direction. If you set the white balance correctly and you are still not getting "true color" don't be surprised, and don't be discouraged with the medium (photography). There is a lot involved with color reproduction and, as I stated, White Balance is only a piece of it.
Last edited by BigDave; 10-01-2010 at 08:28 PM.
Reason: typo