One of the life rules I subscribe to is that if a product has to be advertised then it must be inferior and I do not purchase.
Superior products are generally made in limited quantities by craftspeople who care about the performance, longevity, and support and place a premium on the good name and standing of their product.
Word of mouth and satisfied owners repeat purchases generally suffice to keep these companies healthy and ensure their limited production is eagerly acquired.
The 80/20 marketing rule would say that it costs 80% more to capture 20% more customers but only 20% more to retain 80% of customers.
If you were Pentax would you spend up large chasing Canikon users or support your existing loyal users...?
I have Spotties,ES2,MG,MX,ME Super,K200D and a horde of Pentax brand accessories.
I have never felt that Pentax have made an inferior product ever.
Everthing I own and use performs reliably and faultlessly and has never given me pause to consider other brands. (except for lack of Pentax tethering support on the k200D
but that's cool as I have 4X3rd Party apps that do this
)
Backwards compatability and the extended life and use of existing lenses is priceless and would be my number 2 reason to continue supporting Pentax.
Pentax may not hype themselves chasing the almighty $ and that's fine by me.
Forget the width and feel the quality.