In a few years FF cameras will be selling for what APS-C cameras sell for now.
I imagine your opinion of, and aversion to, the option of using APS-C lenses on FF isn't shared by most Pentax DSLR users, especially those with investments in high quality FF glass that would prefer to be able to use those lenses on the format they were intended for. Not only that, but there is likely a solution that could be implemented for people with an aversion similar to yours(simply a larger VF maybe, although that would prove to be quite expensive). You are operating under the assumption that product development is stagnant, but only that it is stagnant in the segment you are arguing against Pentax producing.
I guess we will see where Pentax is headed in the near future by the time Photokina rolls around. I doubt they would be releasing, and rereleasing, FF compatible lenses if they were committed to APS-C. It is counterintuitive to one of the stated purposes of committing to the format in the first place(smaller lenses).
I wouldn't be surprised if we see FF compatible lenses announced/released in September, if nothing else. To me that would further signify that they have definite intentions of releasing FF in the near future.
I trust that falconeye knows what he's talking about, and he seems to think something big is coming from Pentax in the next few months.
Also, Sony didn't enter the FF market intelligently. They attempted to gain market share by selling their bodies at a loss, and make up the difference once they had that market share. They also haven't had a solid, directed approach at any area of the higher than point and shoot camera markets for a few years. They have been all over the place and quite inconsistent. Their entry into the EVIL market seems like it might be continuing that trend.
Originally posted by nosnoop It maybe "fine" for you, but it is not fine at all for me and other users.
It maybe "usable" for you, but I won't pay extra dollar for a FF camera for a "usable" solution. Just like a tiny optical viewfinder may be "usable" for some users, but it would not be acceptable to me.
To you it's "silly", to me, no, it's a deal breaker.
I personally do not oppose it. But I do not buy into the dire do-or-die, or now-or-never prediction on Pentax entering FF market segment. Nor do I believe having a foothold in FF market is that important at all. Sure, if Hoya has the spare money and resources, by all means. But I don't see any sound business reason to do so now or the foreseeable future. And I view Pentax/Hoya not entering the FF market and not making the Sony mistake as an intelligent decision!