I passed by a nearby camera store this weekend. They they are heavy into the Canikon brands, the also carry Sony, Olympus, and Pentax gear. In speaking with one of my favorite salesmen, it was indicated to me that they had been robbed - again - recently. Apparently the bad guys, broke in after hours carrying black plastic sacks and had about 2 minutes to grab whatever they could before the police showed up. Interestingly enough, the thieves went straight for the Canon/Nikon gear bypassing the Pentax gear (and the Oly gear too I think). The funny part is they also grabbed the Sony stuff (which actually was a blessing for the store, or so it was suggested!). So...Pentax...too good to steal? Is that the message here?