My ideas of turning this picture into a ad really focus on not putting extra things on the picture. Here is my idea:
Fade into picture:
Voice Over:
"For those who have seen the Earth from space, and for the hundreds and perhaps thousands more who will,
the experience most certainly changes your perspective.
The things that we share in our world are far more valuable than those which divide us."
{pause}
Capt. Don Williams (Ret.) Space Shuttles Discovery and Atlantis
Fade to Black
Fade In Pentax logo
Voice over:
"Pentax. Capturing the Images that bring us together."
Fade out.
Hopefully that makes sense... but I can totally see this in my head after watching the NASA HD special on the Discovery Channel a couple weeks back...