Originally posted by D1N0 Yes, and it is also more enthusiast about A9 challenging top canon and nikon machine gun flagships!
---------- Post added 04-28-17 at 04:02 PM ----------
Originally posted by WPRESTO Pentax doesn't have to produce a high-speed mirrorless, trying to out-speed Sony. It needs to produce a FF mirrorless with Pentax body ergonomics, back-compatibility with all K-mount lenses, and the option of mounting other lenses (including Leica M) via adapters while maintaining infinity focus. I would go for it in pre-order.
I never said Pentax should develop a fast action camera.
I am just wondering when will the DSLR technology become obsolete because of the fast improving performance of mirrorless cameras.
Sony is obviously challenging top end action DSLR by Canon and Pentax.
They have the big money from the sensor business, the technology, and a first unexpected success with the A7 series. They also have proven that they learn fast about ergonomics, haptics and customers expectations.
If their technology wins the high end pro market, then Canon and Nikon will need to follow to keep their market share.
Medium and entry level DSLR market shares (in both FF and APS-C) wont be immeditely affected; but next step could be this technology spreading down to these, and DSLR sales within a few years from now could collapse as fast as did film cameras 15 years ago.
If this happens, Pentax will have to go mirrorless to survive.
How and when, I dont know, it is not my job. But, looking at what is coming out, I believe strategic decisions will soon be needed as regards R&D priorities for Ricoh Imaging future.