I'm hoping this is somewhat pertinent to this thread
I went in just before Christmas 2009 to get myself a Christmas present, since i already own a K200D and some lenses, it was most likely going to be the K7 and 2 SDM zooms (16-50/2.8 and 50-135/2.8), this prior to my countless hours of reading everything about it as i do almost every other model that comes out.
I get to the store; more like i'm browsing the mall and pass by the camera store, they don't look busy so i stroll in and this is what happens. I had a brain malfunction like a little kid in a toy store and asked to handle the Canon 7D why? i really don't know why btw they had the K7, 7D and 300s side by side in the window, shelves fully stocked with Canons and Nikons and i think the Pentaxs were under the counter? LOL
So i'm given the 7D, i don't even bring the finder to my eye and i'm asked, "what do you think?" Synapses are buzzing furiously and somewhere in the Brain Freeze a calculator is tapping while my eyes are browsing "specials", "prices" and "discounts" and what seems like hours but in a millisecond my lips part with these words coming out, "i'll take it...I"LL TAKE the 15-85 kit WITH THE VERTICAL GRIP". The salesperson's eyes light up with what looked like glee and surprise mixed in and i think i saw a hint of "thought" above her head that spelt something like "sucker!"
Anyhow i got the camera and it's been sitting here on my desk gathering dust while i continue shooting with my lowly K200D, while i gather strength, courage and dollars to go back and get my K7 as i originally planned amidst all the poor/negative/good/positive reports by both users and non-users as i know what it can and can't do for me with nice 2.8 lenses.
In short, i let my heart win over my brain on this one but at least i know i got a camera that's better on paper vs my well thought out purchase in the guise of a Pentax K7.
There is no moral here they're both good tools and i can actually use both very well, i just need to remember it's what i need and it will do it just fine and i'm good.