Another new nikon FF?

Uluru · 10-24-2013, 10:36 PM

Apart from all this speculation regarding specs, that is so immaterial.
What fascinates me, is that I like the way Nikon is teasing and entertaining their customers.

Is there any talent in Ricoh Imaging for the same? So far, they don't strike me as having any idea what that means. Customers? Entertainment?

They simply dump the news through the press on a certain date, and that is all about it. Unimaginative, boring.
They can't even build the tension — apart from endlessly delaying that what is inevitable.

Winder · 10-25-2013, 04:52 AM

Originally posted by Uluru

apart from endlessly delaying that what is inevitable.

Bankruptcy?

falconeye · 10-26-2013, 08:17 AM

Ok, I just submitted my personal best guess what the Nikon DF will look like in a German Nikon forum. So, for the record, here it is:

- Nikon DF
- 16MP D4 sensor
- Interchangeable VF (like Nikon F - F5)
- VF-M: 0.8x 100% with special MF focus screen
- VF-E: 0.7x 100% with 2-3 million dots and peaking
- its fusion of analog/optical and digital/electronic
- support for legacy MF lenses
- possibly dedicated dials for shutter and aperture

This would explain rather seamlessly why the rumor had references to "hybrid" while it appears to be an SLR. As well as the reference to F2 or F3 and Fusion in its DF name. Moreover, it is THE obvious thing to do: technically known territory for Nikon and probably well received. Moreover, it helps Nikon to advance its post-SLR technological foundation.

So, if I nailed it, here is it on record

(it is my personal speculation nevertheless)

rawr · 10-26-2013, 08:28 AM

While as a geek I can see the appeal of such a retro Nikon as a tech object, I wonder what marketing (and/or strategic) calculations may have driven them to produce such a camera?

Winder · 10-26-2013, 10:05 AM

You Tube

tuco · 10-26-2013, 12:59 PM - **1 Like**

I think anyone who is going to get this camera should tease Nikon with their money.

Uluru · 10-26-2013, 03:26 PM

Originally posted by rawr

While as a geek I can see the appeal of such a retro Nikon as a tech object, I wonder what marketing (and/or strategic) calculations may have driven them to produce such a camera?

Age group targeting. Not everyone wants their cameras to be weird gizmo in a blobby shape served commonly at every shelf.
It is fair to presume Nikon is now finally targeting at that age group that made Nikon famous in the 1980s. They owe it to them, big time.

And that age group now is 55+. (Note how all idealised male models in these Nikon ads are men in mid to late 40s, walking alone, and you see greys in their hair). They are not for scraps yet; they have financial means most likely, control the family income, and feel that they should be respected as they deserve with something made exclusively for them. That age group now also rapidly loses eye sight too, and an FF solution of some sort with bigger viewfinder helps a lot.

Pentax is doing similar, and quite well IMHO. Their first DSLRs were first made
(1) for middle age men, then
(2) reduced in size to be used by women and then
(3) repainted in hundreds of colours to be appealing to young families, young men and women, and teenagers too.
Q was definitely started to be appealing to teenagers (and those who feel very young).

Now they need to think of other age groups. I believe that FF of theirs will come in at least two flavours if they continued to think in their Pentax way — and they must, because they cannot neglect age group of 50+; if for nothing else, such persons would love a camera with a bigger OVF to see better.

And perhaps 645DII is restyled for similar reasons.

Last edited by Uluru; 10-26-2013 at 07:16 PM.

mecrox · 10-27-2013, 04:27 AM

Originally posted by rawr

While as a geek I can see the appeal of such a retro Nikon as a tech object, I wonder what marketing (and/or strategic) calculations may have driven them to produce such a camera?

Maybe someone in their marketing department said "I've got a brilliant idea, let's make a camera that's the photographic equivalent of a Harley Davidson."

Kunzite · 10-27-2013, 04:50 AM

That noisy?

bibz · 10-27-2013, 06:30 AM

Dunno about the EVF. With the "pure photography" marketing, and the click noises in the first video, I'd hope theres no movie function or evf. Otherwise its just another dslr, albeit one with a shape that wont age well

Nesster · 10-27-2013, 07:57 AM - **2 Likes**

Originally posted by tuco

I think anyone who is going to get this camera should tease Nikon with their money.

yes, I sent Nikon a video where I'm seemingly moving my hand into my back pocket, flipping open what must be a retro wallet, and then the briefest flash of a credit card followed by that retro sound of a ROC being imprinted with the credit card (remember that technology?). Oh and in another one I'm trekking in New York City, 9th ave, and seemingly enter what looks like a large camera store. They show a box moving on the overhead trolley suggestively, and then what looks like a pile of greenbacks sliding across the check out desk up front, though we mainly see the silver change that's perched on top of the pile....

jcdoss · 10-27-2013, 08:12 AM

Originally posted by Nesster

yes, I sent Nikon a video where I'm seemingly moving my hand into my back pocket, flipping open what must be a retro wallet, and then the briefest flash of a credit card followed by that retro sound of a ROC being imprinted with the credit card (remember that technology?). Oh and in another one I'm trekking in New York City, 9th ave, and seemingly enter what looks like a large camera store. They show a box moving on the overhead trolley suggestively, and then what looks like a pile of greenbacks sliding across the check out desk up front, though we mainly see the silver change that's perched on top of the pile....

Haha!! I love this!

jsherman999 · 10-27-2013, 09:16 AM

Originally posted by Nesster

yes, I sent Nikon a video where I'm seemingly moving my hand into my back pocket, flipping open what must be a retro wallet, and then the briefest flash of a credit card followed by that retro sound of a ROC being imprinted with the credit card (remember that technology?). Oh and in another one I'm trekking in New York City, 9th ave, and seemingly enter what looks like a large camera store. They show a box moving on the overhead trolley suggestively, and then what looks like a pile of greenbacks sliding across the check out desk up front, though we mainly see the silver change that's perched on top of the pile....

I'm bringing a couple bushels of corn, a peck of apples and six goats down to my Nikon dealer. (I'll be willing to add some muskrat hides, but that's as far as I'll go.)

TOUGEFC · 10-28-2013, 01:26 AM

This new camera is quite exciting, would be a great FF travel camera

**RobA_Oz** · 10-28-2013, 01:28 AM

Originally posted by Kunzite

That noisy?

And inefficient, and overbearing...

10-27-2013, 09:16 AM	#118
jsherman999 Veteran Member Join Date: Dec 2007 Photos: Gallery Posts: 8,237	Old style commerce Originally posted by Nesster yes, I sent Nikon a video where I'm seemingly moving my hand into my back pocket, flipping open what must be a retro wallet, and then the briefest flash of a credit card followed by that retro sound of a ROC being imprinted with the credit card (remember that technology?). Oh and in another one I'm trekking in New York City, 9th ave, and seemingly enter what looks like a large camera store. They show a box moving on the overhead trolley suggestively, and then what looks like a pile of greenbacks sliding across the check out desk up front, though we mainly see the silver change that's perched on top of the pile.... I'm bringing a couple bushels of corn, a peck of apples and six goats down to my Nikon dealer. (I'll be willing to add some muskrat hides, but that's as far as I'll go.)

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10-24-2013, 10:36 PM	#106
Uluru Banned Join Date: May 2010 Location: Back to my Walkabout Creek Photos: Gallery \| Albums Posts: 2,535	Apart from all this speculation regarding specs, that is so immaterial. What fascinates me, is that I like the way Nikon is teasing and entertaining their customers. Is there any talent in Ricoh Imaging for the same? So far, they don't strike me as having any idea what that means. Customers? Entertainment? They simply dump the news through the press on a certain date, and that is all about it. Unimaginative, boring. They can't even build the tension — apart from endlessly delaying that what is inevitable.

10-25-2013, 04:52 AM	#107
Winder Veteran Member Join Date: Apr 2010 Location: Tennessee Posts: 6,617	Originally posted by Uluru apart from endlessly delaying that what is inevitable. Bankruptcy?

10-26-2013, 08:17 AM	#108
falconeye Veteran Member Join Date: Jan 2008 Location: Munich, Alps, Germany Photos: Gallery Posts: 6,871	Ok, I just submitted my personal best guess what the Nikon DF will look like in a German Nikon forum. So, for the record, here it is: - Nikon DF - 16MP D4 sensor - Interchangeable VF (like Nikon F - F5) - VF-M: 0.8x 100% with special MF focus screen - VF-E: 0.7x 100% with 2-3 million dots and peaking - its fusion of analog/optical and digital/electronic - support for legacy MF lenses - possibly dedicated dials for shutter and aperture This would explain rather seamlessly why the rumor had references to "hybrid" while it appears to be an SLR. As well as the reference to F2 or F3 and Fusion in its DF name. Moreover, it is THE obvious thing to do: technically known territory for Nikon and probably well received. Moreover, it helps Nikon to advance its post-SLR technological foundation. So, if I nailed it, here is it on record (it is my personal speculation nevertheless)

10-26-2013, 08:28 AM	#109
rawr Veteran Member Join Date: Jun 2009 Posts: 11,913	While as a geek I can see the appeal of such a retro Nikon as a tech object, I wonder what marketing (and/or strategic) calculations may have driven them to produce such a camera?

10-26-2013, 12:59 PM - 1 Like	#111
tuco Pentaxian Join Date: Jul 2009 Location: Pugetopolis Posts: 11,026	I think anyone who is going to get this camera should tease Nikon with their money.

10-26-2013, 03:26 PM	#112
Uluru Banned Join Date: May 2010 Location: Back to my Walkabout Creek Photos: Gallery \| Albums Posts: 2,535	Originally posted by rawr While as a geek I can see the appeal of such a retro Nikon as a tech object, I wonder what marketing (and/or strategic) calculations may have driven them to produce such a camera? Age group targeting. Not everyone wants their cameras to be weird gizmo in a blobby shape served commonly at every shelf. It is fair to presume Nikon is now finally targeting at that age group that made Nikon famous in the 1980s. They owe it to them, big time. And that age group now is 55+. (Note how all idealised male models in these Nikon ads are men in mid to late 40s, walking alone, and you see greys in their hair). They are not for scraps yet; they have financial means most likely, control the family income, and feel that they should be respected as they deserve with something made exclusively for them. That age group now also rapidly loses eye sight too, and an FF solution of some sort with bigger viewfinder helps a lot. Pentax is doing similar, and quite well IMHO. Their first DSLRs were first made (1) for middle age men, then (2) reduced in size to be used by women and then (3) repainted in hundreds of colours to be appealing to young families, young men and women, and teenagers too. Q was definitely started to be appealing to teenagers (and those who feel very young). Now they need to think of other age groups. I believe that FF of theirs will come in at least two flavours if they continued to think in their Pentax way — and they must, because they cannot neglect age group of 50+; if for nothing else, such persons would love a camera with a bigger OVF to see better. And perhaps 645DII is restyled for similar reasons. Last edited by Uluru; 10-26-2013 at 07:16 PM.

10-27-2013, 04:27 AM	#113
mecrox Veteran Member Join Date: Apr 2009 Location: Oxford, UK Photos: Gallery Posts: 2,375	Originally posted by rawr While as a geek I can see the appeal of such a retro Nikon as a tech object, I wonder what marketing (and/or strategic) calculations may have driven them to produce such a camera? Maybe someone in their marketing department said "I've got a brilliant idea, let's make a camera that's the photographic equivalent of a Harley Davidson."

10-27-2013, 04:50 AM	#114
Kunzite Pentaxian Join Date: Apr 2007 Location: Romania Posts: 15,132	That noisy?

10-27-2013, 06:30 AM	#115
bibz Senior Member Join Date: Nov 2009 Location: Newcastle, AU! Posts: 276	Dunno about the EVF. With the "pure photography" marketing, and the click noises in the first video, I'd hope theres no movie function or evf. Otherwise its just another dslr, albeit one with a shape that wont age well

10-27-2013, 07:57 AM - 2 Likes	#116
Nesster Veteran Member Join Date: Oct 2006 Location: NJ USA Photos: Gallery Posts: 13,072	Originally posted by tuco I think anyone who is going to get this camera should tease Nikon with their money. yes, I sent Nikon a video where I'm seemingly moving my hand into my back pocket, flipping open what must be a retro wallet, and then the briefest flash of a credit card followed by that retro sound of a ROC being imprinted with the credit card (remember that technology?). Oh and in another one I'm trekking in New York City, 9th ave, and seemingly enter what looks like a large camera store. They show a box moving on the overhead trolley suggestively, and then what looks like a pile of greenbacks sliding across the check out desk up front, though we mainly see the silver change that's perched on top of the pile....

10-27-2013, 08:12 AM	#117
jcdoss Pentaxian Join Date: Nov 2012 Location: Ingelheim am Rhein, Germany Photos: Gallery \| Albums Posts: 6,769	Originally posted by Nesster yes, I sent Nikon a video where I'm seemingly moving my hand into my back pocket, flipping open what must be a retro wallet, and then the briefest flash of a credit card followed by that retro sound of a ROC being imprinted with the credit card (remember that technology?). Oh and in another one I'm trekking in New York City, 9th ave, and seemingly enter what looks like a large camera store. They show a box moving on the overhead trolley suggestively, and then what looks like a pile of greenbacks sliding across the check out desk up front, though we mainly see the silver change that's perched on top of the pile.... Haha!! I love this!

10-28-2013, 01:26 AM	#119
TOUGEFC Veteran Member Join Date: Nov 2009 Location: Brisbane Photos: Gallery Posts: 3,561	This new camera is quite exciting, would be a great FF travel camera

10-28-2013, 01:28 AM	#120
RobA_Oz Site Supporter Join Date: Nov 2008 Location: Tasmania, Australia Photos: Gallery Posts: 8,197	Originally posted by Kunzite That noisy? And inefficient, and overbearing...