Originally posted by osv it's really about sony taking ff market share from nikon, which is a trend that will continue to get stronger.
it's funny how he's calling for a d810 replacement, when in fact the d810 is not obsolete by dslr standards, in fact it still does several things better than the new k-1... slightly higher burst rate, better d.r. at base iso, efcs in mup mode, better flash system, more lens options, etc.
it's just overpriced at $2700... if nikon lowered their camera body pricing to realistic levels, it would put a hurt on canon, pentax, and even sony to some extent.
I'm afraid that Nikon is like this big buffalo with a pack of wolves trying to take it down. Pentax, Sony, Fuji, Olympus are the wolves and are biting off chunks of their market. While trying to competitively defend each and every attack, they are not paying attention to the overall trends of the market.
And as reh321 put it so well:
(3) your future sales can lag because people no longer trust what they buy from you
They seemingly have lost their ability to manage their product line. They've got to simplify their product line and put their best people on the quality of those fewer products. The D600 was the "canary in the mine shaft" and they've apparently not corrected the root cause of that initial disaster. Two class action suits resulted and Russia even banned the further import of any D600. Its a perfect storm of
A. Quality problems
B. Cultural shift causing sales reductions every year
C. Competitors that are lean and mean :-)
Will the buffalo go extinct?