Originally posted by Greg1956 probably they will have to pay someone else royalties for the technology
It appears that Canon has filed its own patent for IBIS, so that shouldn't be an issue if Canon decides to put IBIS into its interchangeable lens cameras. However, there is considerable expense involved in redesigning cameras to incorporate IBIS, far more than simply updating sensors, processors and firmware.
Originally posted by Greg1956 And IBIS gets better with micro 4/3 cameras, I believe it is to do with the crop factor accentuating the movement.
Except that the camera body moves just as far and fast and the crop factor means that a given amount of shake covers a larger portion of the image. Another way to look at it is how longer focal lengths are more difficult to keep steady. I believe the lighter weight of smaller sensors requires less energy to be moved, so the mechanism to move the sensor can be smaller and doesn't drain the battery as much, hence IBIS is easier to implement in smaller sensor formats.
Originally posted by Greg1956 Not sure that adding IBIS to a Canon DSLR will boost sales, it is just part of the package.
Canon management agrees with you, they are forecasting that the camera industry will drop 50% in unit sales over the next two years.
Originally posted by Greg1956 My kids and grandkids 10-35yrs see their phones as their main camera.So until a manufacturer grasps this reality and makes a crossover DSLR with an android based system so they can connect directly to the Net with snapchat, Instagram and other Apps.
Two things, smartphone users use their phones for more than just taking pictures and a DSLR is a poor form factor for a phone; plus direct connectivity isn't just a matter of running Android instead of whatever embedded OS they are currently using, it requires the services of a telecommunications carrier, in other words, the camera needs to have a phone built in and the camera needs to be subscribed to a cellular service. I'll skip a discussion about larger file sizes and whether SOOC jpegs without any review or editing is something that ILC users would be happy with.
Originally posted by Greg1956 Don't any of these companies do real market research????????
The remaining camera manufacturers have been in business for several years, with thousands of employees engaged in much more than just making cameras. I'll go out on a limb and state that it will take more than just "real" market research to resurrect DSLR sales to the levels of 5-8 years ago.