The samples look pretty decent, but the ones in the flash site are pretty blurry.
If this camera gets close to $1000, it would be a great partner to the K-7 for conventions. With prime lenses, it's easier at times to just have two camera bodies. This would probably be sufficient for full-body shots then I'd have a prime between 30 to 55 on the K-7 for portraits. I'd like to get a K-5, but I don't know if I can justify the price.
(interested in the Silver one, but it's expensive, especially with tax/shipping from the Pentax web store). This Fuji seems like a decent alternative for "dual wielding" camera bodies.
It's too bad it doesn't look like it supports DNG format though.