Originally posted by JohnBee No idea about other people, but I can't possibly imagine spending 3K on a fixed lens camera
I would agree with this. For me it would help a little bit if you can use an EVF/OVF on it. And it will depend a lot on the price. But...
I'm guessing the images this camera produces will be awesome. But with the Fuji X100 a pretty good performer with a built in OVF at the same exact equivalent focal length, I don't see why I'd pick this Sony instead.
Or I could buy that new Fuji X-E1 camera, which features a built in EVF with two or three lenses. Or the awesome OM-D EM5 with a few lenses. Or the Sony Nex system. Or the Samsung NXs. And on and on. This is becoming a very competitive segment.
The main niche I can see for this camera is it will provide near top of the line image quality for a travel camera and could be an awesome backup camera for pros. That would be worthwhile, but I'm not sure how successful they'll be with it. Either way, I admire their innovation in giving this a try.