Hasselblad will release a high-end mirrorless (& and dSLR)

Winder · 09-17-2012, 03:34 PM

Breaking: Hasselblad will release a high-end mirrorless camera | Photo Rumors

Winder · 09-18-2012, 05:24 AM

So the new Hassey EVIL will accept E-mount glass. Nice.

Photokina 2012: Hasselblad to launch mirrorless compact camera - British Journal of Photography

Those new Zeiss lense for NEX looking pretty good.

pingflood · 09-18-2012, 06:21 AM

HAHAHAHAHAHAHAHA

NEX-7 + wood grip = 5000 EUR.

Jasvox · 09-18-2012, 07:05 AM

It looks as if Hasselblad is to Sony what Leica is to Panasonic...same camera, same lenses, 10x the price.

The price people will pay for the chance to pose with a camera as an accessory.

Jason

jogiba · 09-18-2012, 07:40 AM

Quote:

Hasselblad has announced a plan to release a mirrorless interchangeable lens camera utilizing Sony's E-Mount. The Hasselblad Lunar, which is expected to cost around 5000 Euros (~$6500) appears to share a lot of technology with Sony's recent NEX-7 model, including the same 24.3MP CMOS sensor, OLED 'True Finder' EVF, and the 'TriNavi' navigation system. The Lunar, which is set for launch in the first quarter of 2013, will be available 'in a choice of standard models plus a variety of exclusive hand grips and precious materials on special order.'

Hasselblad announces 24MP Lunar - an 'ultimate luxury' mirrorless camera: Digital Photography Review

NickLarsson · 09-18-2012, 07:52 AM

Ugliest camera on earth, I even prefer the K-01

Hasselblad Lunar is a Rebranded Sony NEX-7 with $5,000 of Luxury

Na Horuk · 09-18-2012, 07:53 AM

lol so this is something to outsnob even Leica? Man, Pentax really should make another run of those gold colored cameras, apparently people love to use cameras as bling.

Edit: and the Lunar really looks like a Nex that was in an accident, sort of melted, and then someone just nailed a piece of wood on the sides to keep it together..

Jonathan Mac · 09-18-2012, 08:08 AM

It seems this will be a NEX-7 with the option of adding a hand-grip made out of a choice of silly-expensive materials. Inside it's still a a Sony, and more importantly, it will still be reliant on the quality of E-mount glass, which I understand is not the highest.

tuco · 09-18-2012, 08:34 AM

Good news for Leica. Now Hasselblad will be the butt of outrageously overpriced camera remarks. At least with a Leica you get something unique for your money.

jogiba · 09-18-2012, 09:31 AM

Why would anyone want a high end mirrorless APS-C camera now ?

hcarvalhoalves · 09-18-2012, 09:50 AM

Is that serious?

jogiba · 09-18-2012, 12:20 PM

Quote:

Sony and Hasselblad have announced a partnership that will result in an E-mount camera, a compact camera and a product for the DSLR segment. Hasselblad says the aim of the partnership is to 'cultivate new markets for photo enthusiasts and consumer digital imaging products' and will begin with an E-mount camera, called the Hasselblad Lunar. The use of the words 'DSLR segment' implicity doesn't rule-out the possibility that Hasselblad will adopt Sony's SLT system (or simply re-brand one of its models).

RonHendriks1966 · 09-18-2012, 12:49 PM

expensive

Winder · 09-18-2012, 03:52 PM

5,000 for a NEX-7. I was hoping Hassy had a MF or FF mirrorless to roll out. Rumors have been circulating that it would be larger than FF. I guess they just meant the price would be larger than FF.

kswier · 09-18-2012, 07:40 PM

Worse use of carbon fiber.

09-17-2012, 03:34 PM	#1
Winder Veteran Member Join Date: Apr 2010 Location: Tennessee Posts: 6,617	Hasselblad will release a high-end mirrorless (& and dSLR) Breaking: Hasselblad will release a high-end mirrorless camera \| Photo Rumors

09-18-2012, 08:34 AM	#9
tuco Pentaxian Join Date: Jul 2009 Location: Pugetopolis Posts: 11,025	Good news for Leica. Now Hasselblad will be the butt of outrageously overpriced camera remarks. At least with a Leica you get something unique for your money. Last edited by tuco; 09-18-2012 at 04:06 PM.

09-18-2012, 12:20 PM	#12
jogiba Banned Join Date: Sep 2006 Location: Millstone,NJ Posts: 6,491	Sony and Hasselblad announce partnership with DSLR Quote: Sony and Hasselblad have announced a partnership that will result in an E-mount camera, a compact camera and a product for the DSLR segment. Hasselblad says the aim of the partnership is to 'cultivate new markets for photo enthusiasts and consumer digital imaging products' and will begin with an E-mount camera, called the Hasselblad Lunar. The use of the words 'DSLR segment' implicity doesn't rule-out the possibility that Hasselblad will adopt Sony's SLT system (or simply re-brand one of its models).

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09-18-2012, 05:24 AM	#2
Winder Veteran Member Join Date: Apr 2010 Location: Tennessee Posts: 6,617 Original Poster	So the new Hassey EVIL will accept E-mount glass. Nice. Photokina 2012: Hasselblad to launch mirrorless compact camera - British Journal of Photography Those new Zeiss lense for NEX looking pretty good.

09-18-2012, 06:21 AM	#3
pingflood Veteran Member Join Date: Jun 2008 Location: Borås, Sweden Photos: Gallery Posts: 3,169	HAHAHAHAHAHAHAHA NEX-7 + wood grip = 5000 EUR.

09-18-2012, 07:05 AM	#4
Jasvox Veteran Member Join Date: Oct 2007 Location: Melbourne, Australia Posts: 3,107	It looks as if Hasselblad is to Sony what Leica is to Panasonic...same camera, same lenses, 10x the price. The price people will pay for the chance to pose with a camera as an accessory. Jason

09-18-2012, 07:40 AM	#5
jogiba Banned Join Date: Sep 2006 Location: Millstone,NJ Posts: 6,491	Quote: Hasselblad has announced a plan to release a mirrorless interchangeable lens camera utilizing Sony's E-Mount. The Hasselblad Lunar, which is expected to cost around 5000 Euros (~$6500) appears to share a lot of technology with Sony's recent NEX-7 model, including the same 24.3MP CMOS sensor, OLED 'True Finder' EVF, and the 'TriNavi' navigation system. The Lunar, which is set for launch in the first quarter of 2013, will be available 'in a choice of standard models plus a variety of exclusive hand grips and precious materials on special order.' Hasselblad announces 24MP Lunar - an 'ultimate luxury' mirrorless camera: Digital Photography Review

09-18-2012, 07:52 AM	#6
NickLarsson Veteran Member Join Date: Feb 2012 Location: Paris, France Photos: Gallery \| Albums Posts: 1,390	Ugliest camera on earth, I even prefer the K-01 Hasselblad Lunar is a Rebranded Sony NEX-7 with $5,000 of Luxury

09-18-2012, 07:53 AM	#7
Na Horuk Veteran Member Join Date: Feb 2012 Location: Slovenia, probably Photos: Gallery \| Albums Posts: 11,186	lol so this is something to outsnob even Leica? Man, Pentax really should make another run of those gold colored cameras, apparently people love to use cameras as bling. Edit: and the Lunar really looks like a Nex that was in an accident, sort of melted, and then someone just nailed a piece of wood on the sides to keep it together..

09-18-2012, 08:08 AM	#8
Jonathan Mac Pentaxian Join Date: Apr 2009 Location: Madrid, Spain Posts: 10,894	It seems this will be a NEX-7 with the option of adding a hand-grip made out of a choice of silly-expensive materials. Inside it's still a a Sony, and more importantly, it will still be reliant on the quality of E-mount glass, which I understand is not the highest.

09-18-2012, 09:31 AM	#10
jogiba Banned Join Date: Sep 2006 Location: Millstone,NJ Posts: 6,491	Why would anyone want a high end mirrorless APS-C camera now ?

09-18-2012, 09:50 AM	#11
hcarvalhoalves Pentaxian Join Date: Aug 2010 Location: São Paulo, Brazil Photos: Gallery Posts: 1,019	Is that serious?

09-18-2012, 12:49 PM	#13
RonHendriks1966 Banned Join Date: Jan 2009 Photos: Gallery Posts: 9,675	expensive

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09-18-2012, 03:52 PM	#14
Winder Veteran Member Join Date: Apr 2010 Location: Tennessee Posts: 6,617 Original Poster	5,000 for a NEX-7. I was hoping Hassy had a MF or FF mirrorless to roll out. Rumors have been circulating that it would be larger than FF. I guess they just meant the price would be larger than FF.

09-18-2012, 07:40 PM	#15
kswier Veteran Member Join Date: Dec 2009 Posts: 426	Worse use of carbon fiber.