Originally posted by philbaum I understand the issue, but i politely disagree. If i were a professional studio shooter, than i would agree with you. But i'm not. I shoot in a variety of circumstances, i.e. for theater rehearsals in low light conditions when f2.8 is often not sufficient, but an f4 is certainly lacking, for landscapes during snowshoe hikes or hikes to the ocean beaches when light weight is more important than aperture, etc. Limiting the lenses in an INTERCHANGEABLE LENS CAMERA defeats the whole purpose of the concept. For short periods of time - I DON'T CARE that the camera is unbalanced - after all i have 2 hands.
As a consumer you certainly have a right to choose whatever you want and make your requirements clear.
But Sony is under no obligation to meet them, because you may or may not be their target customer.
At the end of the day, Sony is trying to build products for their target market. They have said several times (in interviews etc.) that their market research shows potential customers are concerned about size and weight of lenses, so I imagine they are targeting their products to meet that outcome.
Will they ever release 2.8 zooms? They might.
One thing that could change their product strategy is if you contact them and provide direct feedback on your specific requirements. I have done that several times, and have been very pleased to see that my input and feedback appears to be reflected in new products.
For example, about a year prior to the A7, I remember having a conversation with Sony about the NEX series and I pretty much gave them a list of what I would like to see in a full frame mirrorless. I don't know if they actually paid any attention to that list or not, and I am not claiming that my list made a difference, but I was very pleasantly surprised when the A7 was announced that almost every item I mentioned had been incorporated in the camera.
Similarly with the Action Cam - the current generation Action Cam incorporates almost every feedback I sent Sony when the original Action Cam was released. I gathered feedback via a public forum of all the issues with the Action Cam, then I emailed the Sony product manager and said "this is what's wrong with the Action Cam and this is what we as users really really want." They incorporated nearly everything, even the ability to flip the video (which only one person had mentioned and I didn't think would be a high priority feature).
If you have met anyone from Sony's product design teams, and I have met several (Sony flies them out to meet key customers when a new product is released), these guys are very willing to listen to real customers. They also seem genuinely interested about their products - the camera designers are all photographers, the Walkman designers are all audio enthusiasts etc. And they also seem fairly young and not afraid to try new things - probably explains why Sony has been so innovative lately.