Honeywell 5 page ad (1976) - Spotties and K cameras

Nesster · 07-21-2009, 06:11 AM - **1 Like**

This is a rare and unique ad - 5 pages, when normally Honeywell/Pentax went for 2 pages max. Also, this has to be the last hurrah for Honeywell, as the new K cameras are introduced as Asahi Pentax rather than Honeywell... I haven't seen another ad that shows both the Spotmatic screwmounts and the new K mount cameras on the same page. Found behind the front page of the February 1976 Modern Photography magazine.

Honeywell Pentax SP1000
Honeywell Pentax Spotmatic F
Asahi Pentax KM
Honeywell Pentax ESII
Asahi Pentax K2
Asahi Pentax KX

**gofour3** · 07-21-2009, 06:26 AM

Another beauty, thanks for posting!!

Yes the K2 shutter does sound different from the KX.

séamuis · 07-21-2009, 06:34 AM

man that K2 is gorgeous. makes me want to sell me KX and get a K2. another wonderful set!

Nesster · 07-21-2009, 06:42 AM

I couldn't believe my eyes when I first saw this ad. Notice the f/1.2 K lens on the K2 also...

The SP-F is billed as the worlds most popular - I think true at the time. Pentax was in their prime here.

Olympus with the OM was about to upset the apple cart - I don't think Pentax ever fully recovered from the OM. In hidnsight, it also seems to me that Nikon and the other 'system' camera makers ('system' meant interchangeable prisms, focusing screens, and motor drives) instead of attacking OM head on, went after Pentax (and Konica) in the advanced amateur segment. That is, a lot of 'mid size' cameras with semi pro features. Pentax tried to go after OM with the M series...

séamuis · 07-21-2009, 07:10 AM

Quote:

I couldn't believe my eyes when I first saw this ad. Notice the f/1.2 K lens on the K2 also...

I believe the K2 was always advertised with the 1.2

k100d · 07-21-2009, 07:25 AM

sweetness although i think i still prefer the MX

Rustyoldbug · 07-21-2009, 07:56 AM

I have the urge to print a color copy and mail in the "More Info" request card

titrisol · 07-21-2009, 08:10 AM

So the K2 was the Nikon Fe, only a few years before?
awesome!

Ratmagiclady · 07-21-2009, 05:40 PM

Originally posted by Nesster

I couldn't believe my eyes when I first saw this ad. Notice the f/1.2 K lens on the K2 also...

The SP-F is billed as the worlds most popular - I think true at the time. Pentax was in their prime here.

I believe they were about to lose that spot to the Canon AE-1, actually, but it's true, I think.

8540tomg · 07-23-2009, 02:55 AM

Thanks for posting Nesster.

It's nice to see some advertising for the old Pentax K2. Aside from a few of us reading in this forum the K2 doesn't get a lot of love. This has always surprised me. It was the top-of-the line model and quite expensive back in the day (1976). It wasn't in production very long and this may have something to do with it as well. One only has to run a roll of film through a K2 to really appreciate it. Mine is still going strong.

As much as I liked the MX I prefer the extra size, weight and features of the K2. I know Pentax was just following the miniaturization trend when they started making their cameras smaller at this time. I think it was a mistake. They seem to be following the same design strategy with the new K7. It is much smaller and lighter than my K10 and just feels and looks cheaper than the K10. This is all subjective of course but I prefer the extra weight of the larger cameras.

Tom G

Blue · 07-24-2009, 10:13 AM

The Scanning Bandit has struck again!

Outstanding.

**ChrisPlatt** · 07-24-2009, 04:15 PM

Originally posted by 8540tomg

...the K2 doesn't get a lot of love. This has always surprised me.

It is indeed a very nice camera, but if you have owned one you will know why.
The film speed setting ring is fiddly at best and prone to failure, often requiring service.

Chris

**gofour3** · 07-24-2009, 04:56 PM

Originally posted by ChrisPlatt

It is indeed a very nice camera, but if you have owned one you will know why.
The film speed setting ring is fiddly at best and prone to failure, often requiring service.

Chris

Yep I agree, I love using my K2 but the ASA ring is painful at best. If the K2 had the regular ASA dial like on a KX, then it would be almost perfect.

**rayallen** · 07-24-2009, 05:13 PM

There were not many ads showing screw-mounts and K-mounts on the same page.
Nice to see.

I bought my SP1000 the year before that ad was produced.

Nesster · 07-24-2009, 06:03 PM

Damn my daughter, she stole my SP1000... I have to buy one sooner or later as replacement

07-21-2009, 06:11 AM - 1 Like	#1
Nesster Veteran Member Join Date: Oct 2006 Location: NJ USA Photos: Gallery Posts: 13,072	Honeywell 5 page ad (1976) - Spotties and K cameras This is a rare and unique ad - 5 pages, when normally Honeywell/Pentax went for 2 pages max. Also, this has to be the last hurrah for Honeywell, as the new K cameras are introduced as Asahi Pentax rather than Honeywell... I haven't seen another ad that shows both the Spotmatic screwmounts and the new K mount cameras on the same page. Found behind the front page of the February 1976 Modern Photography magazine. Honeywell Pentax SP1000 Honeywell Pentax Spotmatic F Asahi Pentax KM Honeywell Pentax ESII Asahi Pentax K2 Asahi Pentax KX

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07-21-2009, 06:26 AM	#2
gofour3 Site Supporter Join Date: Oct 2008 Location: Vancouver, Canada Posts: 8,092	Another beauty, thanks for posting!! Yes the K2 shutter does sound different from the KX.

07-21-2009, 06:34 AM	#3
séamuis Banned Join Date: Oct 2007 Location: Savannah, U.S./Baguio City, P.H. Posts: 5,979	man that K2 is gorgeous. makes me want to sell me KX and get a K2. another wonderful set!

07-21-2009, 06:42 AM	#4
Nesster Veteran Member Join Date: Oct 2006 Location: NJ USA Photos: Gallery Posts: 13,072 Original Poster	I couldn't believe my eyes when I first saw this ad. Notice the f/1.2 K lens on the K2 also... The SP-F is billed as the worlds most popular - I think true at the time. Pentax was in their prime here. Olympus with the OM was about to upset the apple cart - I don't think Pentax ever fully recovered from the OM. In hidnsight, it also seems to me that Nikon and the other 'system' camera makers ('system' meant interchangeable prisms, focusing screens, and motor drives) instead of attacking OM head on, went after Pentax (and Konica) in the advanced amateur segment. That is, a lot of 'mid size' cameras with semi pro features. Pentax tried to go after OM with the M series...

07-21-2009, 07:10 AM	#5
séamuis Banned Join Date: Oct 2007 Location: Savannah, U.S./Baguio City, P.H. Posts: 5,979	Quote: I couldn't believe my eyes when I first saw this ad. Notice the f/1.2 K lens on the K2 also... I believe the K2 was always advertised with the 1.2

07-21-2009, 07:25 AM	#6
k100d Veteran Member Join Date: Feb 2008 Location: Toronto Posts: 3,911	sweetness although i think i still prefer the MX

07-21-2009, 07:56 AM	#7
Rustyoldbug Inactive Account Join Date: Mar 2009 Location: North San Diego, California Photos: Gallery Posts: 137	I have the urge to print a color copy and mail in the "More Info" request card

07-21-2009, 08:10 AM	#8
titrisol Pentaxian Join Date: Dec 2007 Location: In the most populated state... state of denial Photos: Gallery \| Albums Posts: 1,854	So the K2 was the Nikon Fe, only a few years before? awesome!

07-21-2009, 05:40 PM	#9
Ratmagiclady Veteran Member Join Date: Nov 2008 Location: GA Photos: Gallery \| Albums Posts: 13,563	Originally posted by Nesster I couldn't believe my eyes when I first saw this ad. Notice the f/1.2 K lens on the K2 also... The SP-F is billed as the worlds most popular - I think true at the time. Pentax was in their prime here. I believe they were about to lose that spot to the Canon AE-1, actually, but it's true, I think.

07-23-2009, 02:55 AM	#10
8540tomg Veteran Member Join Date: Feb 2008 Location: Waterloo, Ontario Photos: Gallery Posts: 4,461	Thanks for posting Nesster. It's nice to see some advertising for the old Pentax K2. Aside from a few of us reading in this forum the K2 doesn't get a lot of love. This has always surprised me. It was the top-of-the line model and quite expensive back in the day (1976). It wasn't in production very long and this may have something to do with it as well. One only has to run a roll of film through a K2 to really appreciate it. Mine is still going strong. As much as I liked the MX I prefer the extra size, weight and features of the K2. I know Pentax was just following the miniaturization trend when they started making their cameras smaller at this time. I think it was a mistake. They seem to be following the same design strategy with the new K7. It is much smaller and lighter than my K10 and just feels and looks cheaper than the K10. This is all subjective of course but I prefer the extra weight of the larger cameras. Tom G

07-24-2009, 10:13 AM	#11
Blue Moderator Site Supporter Join Date: Jun 2008 Location: Florida Hill Country Photos: Gallery \| Albums Posts: 17,377	The Scanning Bandit has struck again! Outstanding.

07-24-2009, 04:15 PM	#12
ChrisPlatt Site Supporter Join Date: Nov 2007 Location: Rockaway Beach NYC Posts: 7,697	Originally posted by 8540tomg ...the K2 doesn't get a lot of love. This has always surprised me. It is indeed a very nice camera, but if you have owned one you will know why. The film speed setting ring is fiddly at best and prone to failure, often requiring service. Chris

07-24-2009, 04:56 PM	#13
gofour3 Site Supporter Join Date: Oct 2008 Location: Vancouver, Canada Posts: 8,092	Originally posted by ChrisPlatt It is indeed a very nice camera, but if you have owned one you will know why. The film speed setting ring is fiddly at best and prone to failure, often requiring service. Chris Yep I agree, I love using my K2 but the ASA ring is painful at best. If the K2 had the regular ASA dial like on a KX, then it would be almost perfect.

07-24-2009, 05:13 PM	#14
rayallen Site Supporter Join Date: Jul 2007 Location: Forresters Beach, NSW, Australia. Photos: Gallery \| Albums Posts: 3,014	There were not many ads showing screw-mounts and K-mounts on the same page. Nice to see. I bought my SP1000 the year before that ad was produced.

07-24-2009, 06:03 PM	#15
Nesster Veteran Member Join Date: Oct 2006 Location: NJ USA Photos: Gallery Posts: 13,072 Original Poster	Damn my daughter, she stole my SP1000... I have to buy one sooner or later as replacement