Originally posted by skyer All these Provia images look great! The images look like from a pre-digital era magazine. The colors are very natural, without any cross-type/sepia effect that we usually see today in images from modern film enthusiasts. I suppose that the majority of such images 20 years ago would have been regarded as having poor colors. Today, unfortunately, they are usually regarded as being normal.
They are lovely and "accurate", as it were. FIlm was always more than capable of that. Today's magazine photos are far more contrasty and hyper-realistic as so much mainstream digital photography has become. I'd attribute the popularity of "flawed" or "filmic" look in film photography (the Lomo sort of approach) simply to a backlash against that sort of aesthetic, and even in the popularity of Lightroom filters and mobile device camera apps that add faux "imperfection" to the overly sterile digital photos captured on a sensor.
But yeah - those look great. I love Provia, one of my favorites, for that reason.