Originally posted by mee These look like meager limited time price reductions. I would wait for BF too.
That said, Canon just announced permanent price reductions to a lot of their lens lineup... hoping Pentax does something like this and gets us back to pre 2012 prices.
From your lips to Ricoh's ears, but, eh, I don't think that will happen. I think Canon's been in a bit of a rut body & sensor-wise compared to Pentax, so Canon needs to do something to stimulate sales. A lot of Canon users have their lens needs more or less covered, so Canon's trying to push them to buy. Pentax users are pushing Pentax for more lenses, so Pentax probably doesn't feel the need to permanently cut prices. I wish they would, though. These "sale" prices should be the regular SRP.