It looks like B&H jacked up all their prices on Pentax gear.
I was going to order a 35mm Macro Limited but they just raised the price about $80.00.
Won't be ordering it now!

[Adam]

It's a new month, so they likely haven't uploaded July's deals/pricing yet. Things tend to fluctuate quite a bit.

Stay tuned for my weekly roundups in this forum for the latest deals.

[zoolander]

Jacking ! lol

[sarge]

It's a new month, so they likely haven't uploaded July's deals/pricing yet. Things tend to fluctuate quite a bit.

Stay tuned for my weekly roundups in this forum for the latest deals.

Yes I have noticed prices are very erratic.
Hopefully they will drop in the next few days.

[cg57]

I was hoping for a strong 4th of July sale.....

[The Squirrel Mafia]

This is typical. I do all my camera shopping from "Black Friday" to about the 1st week of January. That's the time when everything is at its cheapest. I do it all online. Can't stand walking into stores around those times.

[pleitzxcan]

I just posted this under the Q discussion, but I saw this and became further angered by my experience.

https://www.pentaxforums.com/forums/136-pentax-q/324874-dissapointing-delivery.html

[mee]

This is typical. I do all my camera shopping from "Black Friday" to about the 1st week of January. That's the time when everything is at its cheapest. I do it all online. Can't stand walking into stores around those times.

I've never seen the inside of a camera store! And being inside of any store during Black Friday is a dangerous affair haha.. I've seen people fight over toasters.

[Adam]

This is typical. I do all my camera shopping from "Black Friday" to about the 1st week of January. That's the time when everything is at its cheapest.

If you track Pentax lens prices, that actually often isn't the case.

We'll soon have a feature on the homepage where you can see the current price in relation to historical prices.

[victormeldrew]

Quite likely this unusually high price will be next week's 'Was' price, with '$80 off', bringing it back to the usual price.
It's a very common marketing strategy. In the UK it's known as DFS pricing, due to a well known furniture store that sets an artificially high price for a few weeks a year, so that for the rest of the year they can legally put '70% off' on the ticket.

[talkskiwon]

If you track Pentax lens prices, that actually often isn't the case.

We'll soon have a feature on the homepage where you can see the current price in relation to historical prices.

Bravo.

[mee]

Quite likely this unusually high price will be next week's 'Was' price, with '$80 off', bringing it back to the usual price.
It's a very common marketing strategy. In the UK it's known as DFS pricing, due to a well known furniture store that sets an artificially high price for a few weeks a year, so that for the rest of the year they can legally put '70% off' on the ticket.

That is similar to how a lot of the BF sale prices go anyways.. raise the prices by 30% a week or two before the sale, on sale day lower the prices by 25%. WOW WHAT A DISCOUNT 25 per cent off.

No, you're paying 5% over normal cost.

[monochrome]

That is similar to how a lot of the BF sale prices go anyways.. raise the prices by 30% a week or two before the sale, on sale day lower the prices by 25%. WOW WHAT A DISCOUNT 25 per cent off.

No, you're paying 5% over normal cost.

Uhm . .

1x * (1 + .3) = 1.3x (30% price increase)

1.3x * (1 - .25) = .975x. (25% off 30% price increase)

It isn't much of a Sale Price, but it's still a sale price.

[mee]

Uhm . .

1x * (1 + .3) = 1.3x (30% price increase)

1.3x * (1 - .25) = .975x. (25% off 30% price increase)

It isn't much of a Sale Price, but it's still a sale price.

No. I wasn't saying a quarter off of the 30% increase. I was saying raise 30% of 100 (example) so $130. Then take away 25% of the discount from the initial 100 so a 19.23% reduction from the increase. Or 105.

[monochrome]

No. I wasn't saying a quarter off of the 30% increase. I was saying raise 30% of 100 (example) so $130. Then take away 25% of the discount from the initial 100 so a 19.23% reduction from the increase. Or 105.

I guess that's the new Common Core math I've heard about.