Originally posted by Adam Horrible marketing, and they usually release the wrong products at the wrong times. They've always done it, except that in the past, they were one of the best camera brands. Now, all that Pentax has got going for it is the backwards-compatibility, which their marketing department doesn't even make a big deal out of.
The lack of a full-frame body is also hurting potential professional sales.
Adam
I disagree, first of all to have horrible marketing implies that they actually have marketing!
As for products at the wrong time, there I would agree. now, like then, pentax seems to be suffering from the M disease (my term for it) where they make everything super small. Chasing the compact niche market just about destroyed them in the 1980's.
Where is olympus today? at the bottom of the pool with the rest of the 4/3 bodies.
In terms of where they are going and where they have come from, I think that backwards compatability has saved them, because they do not have a wealth of lenses to offer BNIB.
If their marketing actually would wake up and take notice, their biggest liability as a serious player right now, is lack of lenses.
The K10, K20 and K7 are all top rate bodies, coupled largely with consumer level lenses, and only a sprinking of excellent new primes.
No lenses for sports, wildlife, and no real fast tele zooms. No pentax TC, ..... and many of their lenses are made to give the same FOV as the most popular film lenses, all in an effort to make them smaller.
Look at the range of lenses for the A series, or even F and FA series. I wish they still made them. and upgraded the coatings.