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Forum: Pentax News and Rumors
05-16-2019, 01:22 AM
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They seem pretty smart. :)
In many industries it is really one of the worst performances you can do as employee to talk about future products other than "studies" which in 90% of cases naver turn into products.
In the car industry for example announcing a new product is one of the most expensive acts they do, because once the info is out there a) prospects will immediatley hold back their money and wait for the new models and b) the current models will only sell with major discounts. Loosing a handful of disgruntled extreme upgraders is completely irrelevant compared to the vast majority impact.
It is exactly the effect Nikon and Canon feel at the moment with loosing millions as they have announced new models: A irrelevant few nerds jump on the new bandwagon but the majority simply holds back or is only willing to buy heavily discounted.
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